About Anvi Bui | A. Bui Consulting

Platform Expertise

Marketo Certified Expert Eloqua B2B Master Salesforce SFMC HubSpot Pardot

About

Anvi Bui

Founder, A. Bui Consulting, LLC — Austin, TX

I'm a MarTech and Marketing Operations leader with 15+ years building and scaling programs for some of the world's most complex organizations. My background has really lived at the intersection of growth, systems, and technical execution — translating between executive vision, marketing strategy, and engineering reality.

Between 2015 and 2020, I led platform architecture for Cisco's Digital Customer Experience and Data Science organization, building an award-winning marketing automation ecosystem delivering millions of weekly touchpoints across enterprise-wide customer journeys.

"I bridge the gap between vision and execution — helping teams modernize operations, accelerate performance, and make technology work for people."

MBAUniversity of Oregon

Dreamforce & Oracle CX SpeakerFeatured Sessions

7 Industry AwardsOracle, Stackies, Stevie

JUMP Women's Corporate LeadershipCertification

Founder, Cloudee DigitalDigital Studio for SMBs

Recognition & Speaking

Award-winning. Conference-proven.

Featured speaker at Dreamforce and Oracle Modern CX; recognized as a CX and MarTech leader across multiple industry award programs.

Dreamforce

Cisco's MVP Story: 10 Weeks to Go-Live on Marketing Cloud

Led the groundbreaking 10-week launch of Cisco's first Salesforce Marketing Cloud product as Business & Platform Architect.

Oracle CX

Omni-channel Engagement: Personalized Experiences for Global Customers

Presented digital automation and CX strategy while at Cisco; winner of the Insight Award for Best Use of Data.

MBA Programs

Guest Lecturer — Trends in Digital Marketing

Expert panelist at University of Oregon and Willamette University Executive MBA programs

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Insight Award for Best Insights & ROI, 2x Winner

Oracle Modern Marketing Experience & Modern CX, as Lead Platform Architect and Product Owner

Dreamforce, Salesforce — Cisco's MVP Story: 10 Weeks to Go-Live on Marketing Cloud